Meet Our Leadership Team

Rachel Addington leads The Marketing Engine, where she is committed to providing an in-house marketing experience with outsourced insight. Rachel excels at building the essential systems and structures businesses need to capture and retain their desired audiences and meet their long-term goals.
From chic restaurants to socially conscious nonprofits and elite colleges, Rachel has been elevating brands and implementing successful strategies for companies and clients for over a decade.
An Ohio native, she currently lives with her husband and son in the City of Fountains, Kansas City, Missouri.
Jean Boen Roberts leads J. Roberts Consulting, LLC where she specializes in working with clients to refine their messaging in order to effectively reach their target audience to drive revenue and increase retention. Her marketing and communication skills have developed over years of experience working with clients in a variety of industries. She has been responsible for creating strategic communication plans for a wide spectrum of audiences, utilizing platforms best suited to drive results.
Roberts is an Athena Young Professional award winner and holds a B.A. in Family and Consumer Sciences from Bluffton University. She and her husband live in Wooster, Ohio with their two daughters.
Lauren Shippy has a background in building, evaluating and consulting with startups across multiple sectors. She co-leads a family investment office and provides strategy to companies of all sizes through StoryWork. She has been a part of building a private equity real estate firm, and served as the COO for multiple startups.
She now collaborates with leaders in every area of strategy to design impactful business models and experiences. Lauren has a passion for identifying the underlying dynamics of people, products and experiences, and leveraging value chains to create new markets for companies. She is a wife, mom of 2, MBA, and a lover of team whiteboard sessions.

Our Passionate Team

Halee Hendley is a driving force for The Marking Engine. As Project Director, her planning, coordination, and execution ensures that timelines are met, budgets are adhered to, and client expectations are exceeded.
A former teacher, Halee’s problem solving skills push The Marketing Engine team and clients towards success!
Originally from Kansas City, Missouri, Halee currently resides in California with her husband and daughter and is passionate about traveling and finding her next favorite coffee shop.

Ashley Doss is an accomplished copywriter and client lead with a passion for crafting captivating content. With over 17 years of experience in the salon industry, her creative flair can be seen in the powerful brand stories she creates.
Ashley stewards relationships with The Marketing Engine clients and takes joy in building strong connections with those she works with.
She lives in Akron, Ohio, is a mom to two teenagers, and teaches multiple fitness classes in her spare time.

Ashley Lester leads the digital management at The Marketing Engine. A natural innovator, Ashley remains at the forefront of industry trends, continuously exploring new opportunities to maximize brand visibility and engagement.
Leveraging her degree in Marketing Management and experience creating communication campaigns in the banking industry, she helps businesses establish a strong digital presence, engage with their target audience, and achieve their growth objectives in an increasingly competitive online landscape.
Ashley is a mom to two dogs and lives with her husband outside Kansas City, MO where she volunteers with a local animal rescue.

With over 12 years of experience in digital marketing, Katherine spearheads the email management team at The Marketing Engine. In that role she executes Marking Engine strategies that help businesses reach their target audiences and foster brand loyalty.
She and her family live in Wooster, OH, where they spend as much time outdoors as possible!

Lynette Matson is a self proclaimed “Education Addict” and brings a decade of experience as a member of the College of Wooster’s Writing Center and an adjunct professor to The Marketing Engine Team. The skills she built over years of coaching students now help her create captivating brand narratives for Marketing Engine clients.
An entrepreneur and Certified Personal Trainer, Lynette knows how to motivate others, be it in the gym or through her persuasive storytelling.
Born and raised in Michigan, Lynette currently lives in Wooster, Ohio where she enjoys giving back to the community and spending time with her family.

With an eye for detail and aesthetics, Brandon Wengerd brings concepts to life through visually captivating design and impactful print products that leave a lasting impression.
Brandon has years of experience in the print industry where he has designed eye-catching brochures, posters, packaging, and promotional materials.
Brandon finds inspiration in art and outdoor activities with his partner and dog and is an avid golfer.

Samantha Alvarez serves as the Marketing Coordinator at The Marketing Engine. Samantha serves the Marketing Engine in various facets to meet client needs. As a former Special Education Leader and State Auditor, she works diligently and intentionally to ensure each client feels valued and heard.
Born and raised on Long Island, New York, she is now mom to two young boys, currently living in North Carolina, enjoying all things small town life has to offer.

Kendal Meyer loves pushing creative boundaries. As a digital graphic designer, Kendal weaves together captivating visuals and cutting-edge design techniques in web design, mobile applications, interactive media, and user interfaces.
Kendal double majored in marketing and public relations and strategic communications, and has experience in higher education social media management, mailed and electronic communications, volunteer management, graphic design, and event planning.
She lives in Ashland, Ohio, and is a cat-mom to her two fur babies, Lizzy and Leo.
“Welcome to KM Digital Designs, where imagination meets creativity. Our mission is to transform your concepts into captivating realities through the art of digital design. As a freelance graphic designer, Kendal has cultivated her craft over time, channeling her passion into curating exceptional visual experiences that resonate. Whether it's breathing life into logos, infusing vitality into flyers, orchestrating social media aesthetics, curating compelling website visuals, or even composing the perfect email headers— she has done it all. With a keen eye for detail and a background in marketing and communications, she ensures every design not only looks stunning but also serves a purpose.”

Heather Huttinger serves as the Marketing Coordinator at The Marketing Engine. She provides crucial support for our marketing campaigns and ensures our work aligns with our client’s objectives and expectations.
A former elementary school teacher, Heather lives in North Carolina and you can often find her and her family of four at the beach.

Sanika Khare is a rising senior at Rutgers University, New Jersey majoring in Marketing and Global Business. As a college student, San also works as a Manager at the Rutgers Student Center and leads a staff of 30 students. She finds creative inspiration in nature, art, and most of all, the people around her.

Our Trusted Partners

Steiner Media Productions aims to focus on companies that need an introduction to video creation. We use visual content to help companies build their brand, create a broader reach for their target audience, and to assist in telling their company's story. After being established in 2020, we have been working with companies all around Ohio and even companies around the country.

Why We're Different

Companies often rely on marketing firms to generate messaging without deeply understanding who they are.

Others look to Search Engine Optimization as a quick fix without understanding the foundational need of strategy and messaging.

The strategy work that we do is the precursor to any marketing, branding, and
channel development.

We help companies understand not only who they serve, but the most effective channels, partnerships and ecosystems that they are a part of.
This builds new paths to revenue.

Next, we will take our foundational strategy work and translate that into concrete action plans related to content development and search engine optimization. That’s why we’re here – to help you define your audience, partnerships, channels, and strategy...and then we execute it FOR you!